With the 2026 World Cup approaching, the Ivorian Football Federation (FIF) is leveraging culture and elegance to showcase Côte d'Ivoire beyond the pitch. On Tuesday, May 26, 2026, the FIF officially announced a major cultural partnership with the design house Orun Africa at its headquarters in Treichville.

The objective? To offer the Elephants a unique showcase of identity and pan-Africanism during the biggest football event on the planet.

Promoting Ivorian and Pan-African identity

Founded by Habyba Thiero, Orun Africa is a creative showcase for Africa Currency Network . The company's mission is to enrich the sporting epic of the Elephants through storytelling, memory, and style.

This initiative is reminiscent of the remarkable entry of the Ivorian team during the last Africa Cup of Nations 2026 in Morocco, where the team dazzled the public upon arrival with majestic outfits paying homage to the national heritage.

“Côte d’Ivoire has demonstrated to the world its capacity to welcome, unite, and inspire. Today, with the FIF, we want to extend this momentum. Our role is not to replace the football experience, but to enrich it with culture, storytelling, imagery, and creativity.” — Habyba Thiero , founder of Orun Africa

A strong and assertive Ivory Coast

For Yacine Idriss Diallo, president of the FIF, this cultural alliance is a tremendous source of pride. It fits perfectly with the vision of an ambitious nation ready to reach new heights.

“We must promote the image of a strong Ivory Coast, a winning Ivory Coast, with young Ivorians ready to face any challenge to reach the top. An Ivory Coast of victorious Elephants…” — Yacine Idriss Diallo , President of the FIF

Thanks to this collaboration, the Ivory Coast Elephants are preparing to approach the 2026 World Cup not only as formidable competitors, but also as true ambassadors of African culture and elegance.